Simple Tools for Smarter Daily Spending

Y.nab helps you navigate daily money decisions with clarity, ease, and confidence. No jargon — just simple tools for effective budget control and personal finance planning.

About Us

Y.nab was created from a simple question: why is personal finance always so complicated? We believe money management shouldn't require a dictionary or a finance degree. It should feel like a map — clear, friendly, and personal.

We saw how people were overwhelmed by complex advice and high-pressure financial strategies. So, we set out to design something better — something kinder.

Our goal isn’t to turn you into a money expert. It’s to help you become your own confident guide. We provide tools and guidance, but you decide the route.

We don’t shame you for spending. We help you understand it. Because clarity is more empowering than restriction, and self-trust is the ultimate financial tool.

Today, we serve individuals and families across the U.S. with simple, human-centered solutions that make budget control and finance planning part of everyday life — not a once-a-year panic.


Types of Clients We Help

Young Adults Starting Out

People taking their first steps in independence — students, new professionals, or those moving out — who want to feel more confident with their daily financial choices.

Busy Parents & Families

Families juggling household expenses, subscriptions, and growing kids. We help them build simple systems to gain control without adding stress.

Overwhelmed Spenders

Individuals who feel anxious about money, hate spreadsheets, and need tools that focus on encouragement rather than judgment. We make budget control approachable.

Key Advantages

No Jargon, Just Clarity

We explain everything in plain English — no intimidating terms, no confusing formulas. You’ll know exactly what to do and why it matters.

Designed for Real Life

Our tools are made for people who grocery shop, have bills, change goals, and live busy lives. Budget control only works when it works with your actual habits.

Flexible and Friendly Support

We meet you where you are — emotionally, financially, and practically. Our sessions are supportive, never judgmental.

Progress Over Perfection

We teach that small steps count. With our guidance, finance planning becomes a low-pressure habit — not a high-stress overhaul.

Our Team

Founder & Financial Educator
Carmen Li

Carmen created Y.nab after working in adult education and seeing how inaccessible most financial tools were. She brings warmth, relatability, and structure to every interaction.

Product Designer
Marcus O'Neill

Marcus builds our visual tools and mobile app experience. With a background in UX for wellbeing platforms, he ensures that our users feel confident, not confused.

Community Facilitator
Leila Shah

Leila leads workshops, writes content, and connects directly with our user base. Her specialty is turning financial anxiety into a shared, supported journey.

Frequently Asked Questions

Not at all! Our platform is designed for beginners — we start where you are and go at your pace.

While budget control is a key focus, we also cover spending habits, goal planning, and emotional financial triggers.

Yes. You can book one-time or ongoing support with one of our team members for personalized help.

We never store sensitive financial data. Our tools focus on helping you plan — not accessing your accounts.

Absolutely. We offer finance planning tools specifically made for freelancers, students, and people with variable earnings.

Ready to Rethink Your Daily Money Map?

Fill out the form below to get started with tools, coaching, and resources that make budget control feel simple, safe, and sustainable. Your future self will thank you.

Let's Navigate Together

Contact Info

Phone

+12027142822

Address

601 Pennsylvania Avenue NW, Washington, DC 20004, USA